Policy sectors: Employment and private sector development
Type of instrument: Outcomes Fund
Delivery locations: Mexico
Country classification: Upper-middle-income
Intervention
Social or environmental challenge
"The main challenge is to start as soon as possible, considering that the development of employability skills or strengthening local business will not be a quick task and we will need to have enough time for them to be ready. The second challenge is the government involvement, considering that next year (2024) there will be elections of federal, state and local governments and the new administrations will take office until December of 2024. That will only leave 18 months until the world cup and we don't believe having decent work, promoting a fair and equal world cup for local business nor sustainable lenses for the event. The informal business and other power structures that will jump right into the opportunity. "
Description of the intervention
"We have a clear opportunity ahead in Mexico: FIFA's World Cup 2026. We know what and when is going to happen, understanding that, only for Mexico, represents a 1 billion USD of money flow into the country. But most of this economic opportunity is going to be taken by global brands and companies. In other hand, Mexico suffers of high informality rates and bootleg and low cost products mainly from China. So this opportunity, to leverage the world cup investment to have a real impact, it can fade away easily. So our project aim to take advantage of the economic benefits of the World Cup in Mexico 2026 to create social impact throughout social mobility, wealth distribution and decent work: We will achieve this with the following actions: Develop employability for young people for them to obtain a decent job during the world cup. Strengthening of local businesses in neighborhoods surrounding the stadiums, shopping centers and tourist centers of the World Cup venues to maximize their sales. Activate businesses led by youth from vulnerable communities. This is a once or twice life opportunity, and we have 3 years to create the scenario to promote a fair and equal world cup."
Location
Country:
Mexico
Locality:
Mexico
Last data update
Data for this pipeline project was last updated in August 2023
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