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General overview

Stage of development: Implementation

Policy sector: Health

Start date of service provision: Apr 2019

Capital raised (minimum): JPY 26m (USD 238.51k)

Max potential outcome payment: JPY 370.39m

370.388 million yen Only 95 million yen is performance-linked payment. The rest is fixed cost (the cost of prizes is included in the fixed cost, and the unused cost can be refunded and applied to the fund).

Service users: 15k+ individuals

Intervention

The PS-Setouchi invites citizens aged 35 or older and those who work in Okayama to participate in the Health Point Program. PS-Setouchi issues point cards with QR codes to registered participants. The participants gain Health Point when they consume and purchase health-related services (fitness, healthy diet, culture programs, events, etc.) at local shops and restaurants.

Location

Country

  • Japan

Service delivery locations

  • Okayama City

Involved organisations

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Outcome metrics

  • 2019 Performance Indicator: Number of participants (0-15,000 people)
  • 2020 Performance Indicator: Percentage of participants who intend to improve their lifestyles (0-80% of participants)
  • 2021 Performance Indicator: Number of participants who use any of the services at least twice a week (0-9,000 people)
  • FY2022 Performance Indicator: BMI improvement rate (percentage of participants whose BMI has improved) (0-25%) or increase in the number of people with exercise habits (percentage of participants who have acquired exercise habits) (0-3%)
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